Cookie Policy

Cookie Policy

Effective date: 2 September 2026
Last updated: 2 September 2026

This Cookie Policy explains how Liepāja Guide uses cookies and similar technologies when you visit liepajaguide.com.

Liepāja Guide does not operate user accounts, comments, memberships, ecommerce services or an email newsletter. We do not maintain our own database of visitor profiles.

The website currently uses cookies or similar technologies for:

  • Remembering cookie-consent choices
  • Google Analytics
  • Basic website operation and security

We intend to use Google AdSense in the future. Advertising cookies are addressed separately below.

For questions about this policy, contact:

Email: scott@liepajaguide.com

1. What are cookies?

Cookies are small text files stored on your computer, phone or other device when you visit a website.

Cookies can help a website remember preferences, distinguish one browser from another, measure how visitors use the site and support advertising.

Some cookies expire when you close your browser. Others remain on your device for a defined period or until you delete them.

Similar technologies—including local storage, pixels, tags and web beacons—may perform related functions. References to “cookies” in this policy include these technologies where appropriate.

2. Who sets cookies?

Cookies may be:

  • First-party cookies: Set in connection with the Liepāja Guide domain.
  • Third-party cookies: Set or accessed by another provider, such as Google.

Although Google Analytics uses first-party cookie names on this website, information collected through those cookies may be transmitted to and processed by Google.

3. Cookies currently used

Essential and preference cookies

These cookies support basic website operation and remember whether a visitor accepted or declined optional cookies.

Cookie or technologyProviderPurposeTypical duration
Cookie-consent preferenceLiepāja Guide or its consent toolRemembers the visitor’s cookie choice so the notice does not need to appear on every pagePersistent; duration depends on the consent-tool configuration
Essential security or technical storageLiepāja Guide, hosting or security providerProtects the website, prevents abuse and supports essential technical functionsSession-based or for a limited security period

Essential cookies do not require consent where they are strictly necessary for the website to function. They are not used to build advertising profiles.

The exact name of the consent cookie may change if the website’s consent-management tool is updated.

Google Analytics cookies

Liepāja Guide currently uses Google Analytics to understand how visitors find and use the website.

Google Analytics may collect information including:

  • Pages visited
  • Approximate location derived from an IP address
  • Browser and device type
  • Referring website or search engine
  • Time spent on the website
  • Interactions with website content
  • Technical and performance information

Google Analytics commonly uses the following cookies:

CookieProviderPurposeDefault duration
_gaGoogle AnalyticsDistinguishes one browser from another for website measurementUp to 2 years
_ga_<container-id>Google AnalyticsMaintains information about a visitor’s Analytics sessionUp to 2 years

The part shown as <container-id> varies according to the website’s Google Analytics configuration.

Cookie durations may be refreshed when you return to the website and may change if the Analytics configuration is updated.

Google Analytics information is used to understand overall website performance and improve our articles, navigation and visitor experience. It is not used by Liepāja Guide to identify visitors by name.

More information is available in the Google Privacy Policy and Google’s explanation of how it uses information from sites and apps using its services.

Google also provides a Google Analytics opt-out browser add-on.

4. Contact form

The website has a contact form through which visitors can provide their name, email address, subject and message.

The contact form is not used to create advertising profiles or add visitors to a mailing list. Contact-form submissions are sent so that we can respond to the enquiry.

Information submitted through the form is covered by our Privacy Policy rather than this Cookie Policy.

5. Future use of Google AdSense

Liepāja Guide intends to use Google AdSense to display advertising. Google AdSense advertising is not currently part of the live website, but advertising cookies may be introduced when AdSense is enabled.

When AdSense is active:

  • Third-party vendors, including Google, may use cookies to serve and measure advertisements.
  • Google may use advertising cookies to show advertisements based on a visitor’s previous visits to Liepāja Guide or other websites.
  • Advertising cookies may be associated with Google domains or doubleclick.net.
  • Cookies, IP addresses, web beacons and similar identifiers may be used to measure advertisements, prevent fraud, limit repeated advertisements and, where permitted, personalize advertising.
  • Visitors who do not consent to personalized advertising may still see non-personalized or limited advertisements.

Before advertising cookies are enabled, this Cookie Policy and the website’s consent controls should be updated to reflect the final AdSense configuration and selected advertising partners.

Information about Google’s advertising cookies is available in Google’s guide to how AdSense uses cookies.

You can control personalized Google advertising through Google Ad Settings.

6. Consent and cookie choices

Where consent is required, visitors are asked to make a choice through the website’s cookie or privacy notice.

You may be offered options to:

  • Accept optional cookies
  • Decline optional cookies
  • Manage individual purposes or providers

You may withdraw or change consent at any time through the website’s privacy settings when that control is available.

You can also manage cookies through your browser. Most browsers allow you to:

  • See which cookies are stored
  • Delete cookies
  • Block all or selected cookies
  • Block third-party cookies
  • Receive a warning before a cookie is stored

Blocking or deleting cookies may affect website measurement and may cause the consent notice to appear again.

7. AdSense consent management

When Google AdSense is activated, Liepāja Guide will use a consent-management solution appropriate for visitors in the European Economic Area, the United Kingdom and Switzerland.

The consent process may identify Google and other selected advertising providers, explain the purposes for which information is used and allow visitors to consent, refuse consent or manage their choices.

The final list of advertising providers will be available through the consent-management interface once advertising has been configured.

8. Do Not Track signals

Some browsers send a “Do Not Track” signal. There is no single industry standard governing how every website and third-party service must respond to these signals.

You can exercise more direct control by using the website’s consent options, Google Ad Settings and your browser’s cookie controls.

9. Changes to this policy

We may update this Cookie Policy when:

  • Website functionality changes
  • Analytics settings change
  • Google AdSense is activated
  • A different consent-management platform is introduced
  • New service providers or advertising partners are added
  • Legal or regulatory requirements change

The latest version will be published on this page with a revised “Last updated” date.

10. Contact

For questions about cookies or privacy on Liepāja Guide, contact:

Liepāja Guide
Email: scott@liepajaguide.com
Website: https://liepajaguide.com